The designer behind A Brooke Designs

Why Eco Ethical?

Raised in the Colorado Rockies, Brooke has a deep love for our Earth and a connection with the American West. Shortly after starting her work in the jewelry design space, Brooke became disheartened by the misleading messaging associated with "conflict free," "ethically sourced," and "lab grown" diamonds. These terms are used to convince a consumer their diamond has no negative impact, which is simply untrue.

This I why she has dedicated herself to sourcing 100% recycled diamonds in her designs. She is a specialist in finding the perfect recycled stone for any couple. Her work is done 100% virtual so she can provide any couple who really cares about ethical and environmental responsibility with 100% recycled options. Brooke guarantees transparency throughout the design process. Reach out to learn more.

Destructive and extractive

Diamond Mines

Diamond mines can be seen from space. They are extremely destructive to local environments causing pollution and disrupting ecosystems. Sometimes, the pollution caused by these mines leaves the local populations with little other options other than to work for the mine to survive.

"conflict free" doesn't mean ethical

The price we pay is bigger than the price tag. ‘

Conflict-free’ and ‘ethically sourced’ diamonds still contribute to:

~ Environmental destruction

~ Pollution

~ Unfair & unsafe working conditions

~ Child labor.

A flawed regulatory system

The Kimberly Process

The kimberly process was created to stop the spread of "blood diamonds" into Western markets. These diamonds are characterized as ones used to fund armed rebel groups.

It doesn't take into consideration mines run using child labor or those that have horrible conditions for its workers who have little other options.

There is very little transparency on how the kimberly process is upheld and it is self regulated by diamond mining companies. This leaves very little ability for third parties to evaluate the effectiveness of this process.

Additionally, it is extremely challenging to track the origin of freshly mined diamonds. Buying "conflict free" and "ethical" can be very misleading. Buying recycled diamonds guarantees that your purchase creates the least amount of impact. Learn more about recycled diamonds HERE.

Not necessarily sustainable

Lab Grown Diamonds

Lab Grown diamonds have emerged on the scene as a sustainable alternative to freshly mined.

Jason Payne, Founder of ADA diamonds, has said that the average lab grown diamond takes 750 kWh to produce one carat of diamond. That is the same amount of energy as 18 days in the average US household.

Recycled diamonds have been previously mined and are being reentered into the supply chain. Their impact has already been created. A recycled diamond has almost zero environmental and social impact.